PARIOS.- Paris closed the doors of his last Tourist Office physical to give way to ‘digital tools’ and develop a network of local partners to respond to the expectations of its almost 37 million annual visitors.
“Changes in visitor behavior, combined with the specific characteristics of a city like Paris, lead us to rethink our local tourist information network,” the Tourist Office explained in a statement.
The last physical office, located near the Eiffel Towerclosed on Sunday. Open in 2024 in view of the Olympic Games, it was to temporarily replace those that were located in the Municipality of the French capital, this source specified.
Digital tools
To continue accompanying visitors, the Tourist Office, created in 1971, is now seeking to develop a telephone service available every day of the week and instant messaging to give ‘personalized advice’.
Another alternative is to promote the ‘local partner network’ created in 2024, which includes kiosks, post offices, hotels, etc. The objective is to achieve ‘fifty’ of ‘official’ information points by 2026, according to the Office.
Given the offer of tourist monuments spread throughout the municipal area of Paris, ‘physical attention points must be multiplied,’ Corinne Menegaux, general director of the Tourist Office, defended in statements to AFP.
“Preserving the reputation and attractiveness of Paris requires more flexibility, immediate responses to tourists and a human presence where it is really needed,” notes the organization, which manages the Parisjetaime.com site.
FOUNTAIN: AFP