Rio de Janeiro.- Behind his wide black glasses with studs, Víctor Faro has his eyes stuck in the hotel windows where he is housed Lady Gaga in Janeiro River: He hopes to see his idol, which will give a free megaconcierto on the iconic Copacabana beach on Saturday.
With plastic goat horns in the head and mustaches with the dalí -style loud tips, this 30 -year -old Brazilian young man displayed all her arsenal of Little Monster (Little monster), affectionate nickname given by the American pop star to its fans, crowded with dozens against Copacabana Palace, meters from the imposing scenario installed on the sand.
Arrived from Vitória, in the neighboring state of Espírito Santo (southeast), Faro intends to arrive on Saturday at the beach very early, at 6:00 am to be as close as possible to the stage and enjoy to the fullest.
A few meters beyond, Cinthia Rodrigues, a 28 -year -old internet content creator, plays Lady Gaga as her double, combed with a platinum blonde wig and a handkerchief.
“I consider it as my mother, I not only identify with her appearance but also with her personality,” he told AFP. He is convinced that the 39 -year -old singer calls himself Mother Monster (Monster mother), will give a concert historical.
“Everyone is in Rio!”
The City Hall of Rio, a city accustomed to receiving crowds during its famous Carnival, expects an audience of 1.6 million people.
And it foresees an economic movement of 600 million reais (about 100 million dollars), almost 30% more than what Madonna’s concert generated at an event a year ago in the same place.
“The fact of adding to the city calendar an international star concert per year at the Copacabana beach allows to stimulate economic activity at a time that was previously considered as low season,” said Osmar Lima, municipal secretary of Economic Development, cited in a statement.
“It generates money by attracting tourists and brings joy to the neighborhood,” said Analyzed Regina Moreira, a 73 -year -old Copacabana neighbor.
Río lives a particularly agitated week. In addition to the Lady Gaga concert, the Web Summit, an influential conference on digital economy, and a meeting of Foreign Ministers of the BRICS Group held on Monday and Tuesday are held.
“Everyone is in Rio! There are so many people who confuse (Serguéi) Lavrov with Lady Gaga,” joked Mayor Eduardo Paes, who shared in networks a video of an Internet who thought he thought he came to the eccentric singer when he passed the convoy ultras insurance of the Russian Foreign Minister.
“Exceed everything”
While the concert of the interpreter of Born This Way, Some merchants already rub their hands.
In a popular commercial area of the center, Lady Gaga fans do not hesitate to make an hour of tail to enter the Lix store, which offers t -shirts, caps and other accessories with the image of the pop star, especially idolized by the LGBT community.
The most wanted article: a sleeveless shirt with reasons inspired by the dress made of raw meat that she wore on the 2010 MTV Awards, sold to 95 reais (about 16 dollars).
“We expected to receive people, but this exceeds everything we had imagined,” manager Paulo Moreira Monteiro congratulated, who estimated that his turnover increases by 70% compared to a normal week.
“We all want to buy these things to get to the maximum for the concert,” said Thais Santos, 26, who came to the show from Paraá de Minas, in the state of Minas Gerais (southeast).
In 2017, he lived a cruel disappointment: Lady Gaga’s concert planned at the Rock In Rio Festival was canceled at the last moment due to the singer’s health problems, who had barely made a tour before Brazil, in 2012.
“I was waiting for her with other fans in front of the hotel where she was supposed to be housed when we received the news,” Santos recalled, who on Saturday will finally see his idol in flesh and bone.